Preston Arsement, known online simply as Preston or PrestonPlayz, is an American YouTuber, entrepreneur, and digital content creator. He began his career creating Minecraft content and has since expanded to include challenges, pranks, and family-friendly videos across multiple YouTube channels. Preston is known for his energetic personality and family-oriented content, often featuring his wife Brianna, siblings, and friends. Beyond YouTube, he has built a business empire that includes merchandise, a production company, and various investments. His channels collectively boast over 40 million subscribers, making him one of the most successful gaming and family content creators on the platform.
Watch Preston Arsement's earnings increase in real-time based on estimated YouTube ad revenue.
Item | Cost | Time to Earn |
---|---|---|
Average US Annual Salary | $68,000 | 4 days, 16 hours, 33 minutes, 7 seconds |
Gaming PC Setup | $5,000 | 8 hours, 16 minutes, 34 seconds |
Luxury SUV | $80,000 | 5 days, 12 hours, 24 minutes, 50 seconds |
Single-Family Home (Dallas, TX) | $350,000 | 24 days, 3 hours, 18 minutes, 38 seconds |
Preston Arsement began his content creation journey in 2012, primarily focusing on Minecraft gameplay videos on his TBNRfrags channel (now PrestonPlayz). His energetic personality and engaging gameplay commentary quickly attracted a following, particularly among younger viewers. In the early years, he gained recognition for his participation in Minecraft servers like The Nexus and for collaborations with other Minecraft content creators.
As his channel grew, Preston demonstrated exceptional business acumen by expanding his content beyond just Minecraft. He diversified by creating multiple channels with different focuses: his main channel "Preston" for challenges and real-life content, "PrestonPlayz" for Minecraft, "PrestonCosmic" for specific Minecraft server gameplay, and more. This multi-channel strategy allowed him to appeal to different audience segments while maximizing revenue potential.
In 2018, Preston married Brianna Barnhart (now Brianna Arsement), who became an integral part of his content and business operations. Together, they expanded their content to include family-friendly challenges, pranks, and lifestyle videos that appeal to a broad audience. Brianna also launched her own successful YouTube channels, further expanding their digital media footprint.
Preston's business ventures extend well beyond YouTube. He has built a merchandise empire with clothing lines and accessories, invested in real estate, and developed a production company that employs numerous editors, producers, and business managers. His ability to adapt to changing trends, maintain family-friendly content, and strategically expand his business has made him one of the most financially successful content creators on YouTube. Despite his massive success, Preston is known for maintaining a down-to-earth personality and strong Christian values, which have contributed to his enduring appeal across demographic groups.